New Wellington Massage Store Now Open

After a lot of hard work our new Wellington health massage store is now open!

Photos here

Address and contact details are:

28 Willis Street
Wellington Central
TXT/TEL 021 620 060
EMAIL: welly @ therub.co.nz

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Massage Therapy for Inflammation After Exercise

Longer and warmer days offer the perfect backdrop to dust off the running shoes and embark on a new fitness goal. One unwanted side effect is increased muscle soreness. The good news is that integrating massage therapy into your health and wellness routine can help alleviate some discomfort.

In fact, research indicates that massage therapy reduces inflammation of skeletal muscle acutely damaged through exercise. The study, conducted by the Buck Institute for Research on Aging and McMaster University in Ontario, provides evidence for the benefits of massage therapy for those with musculoskeletal injuries and potentially for those with inflammatory disease, according to the lead author of the research.

  •  The study found evidence at the cellular level that massage therapy may affect inflammation in a way similar to anti-inflammatory medications.
  • The researchers “found that massage activated the mechanotransduction signaling pathways focal adhesion kinase (FAK) and extracellular signal–regulated kinase 1/2 (ERK1/2), potentiated mitochondrial biogenesis signaling [nuclear peroxisome proliferator–activated receptor γ coactivator 1α (PGC-1α)], and mitigated the rise in nuclear factor κB (NFκB) (p65) nuclear accumulation caused by exercise-induced muscle trauma.”1

Get the full story HERE

Massage Therapy for Chronic Low-Back Pain

Massage Therapy for Chronic Low-Back Pain

Research released in July 2011 expanded on previous studies demonstrating the effectiveness of massage therapy for chronic low back pain. Researchers found that “patients receiving massage were twice as likely as those receiving usual care to report significant improvements in both their pain and function”. The study was conducted over 10 weeks through Group Health Research Institute.

  • Participants had a 60-minute massage once a week for 10 weeks.
  • Massage patients also said they reduced the amount of over the counter anti-inflammatory medications they took.
  • The study compared both relaxation massage and “structural massage” therapy and found no difference in the results from the type of massage given.

Cherkin DC, Sherman KJ, Kahn J, Wellman R, Cook AJ, Johnson E, Erro J, Delaney K, Deyo RA. A comparison of the effects of 2 types of massage and usual care on chronic low back pain: a randomized, controlled trial.
Ann Intern Med. 2011 Jul 5;155(1):1-9.

Massage Therapy for Inflammation After Exercise

Massage Therapy for Inflammation After Exercise

Research through the Buck Institute for Research on Aging and McMaster University in Hamilton, Ontario indicates that massage therapy reduces inflammation of skeletal muscle acutely damaged through exercise. The study provides evidence for the benefits of massage therapy for those with musculoskeletal injuries and potentially for those with inflammatory disease, according to the lead author of the research.

  • The study found evidence at the cellular level that massage therapy may affect inflammation in a way similar to anti-inflammatory medications.
  • The researchers “found that massage activated the mechanotransduction signaling pathways focal adhesion kinase (FAK) and extracellular signal–regulated kinase 1/2 (ERK1/2), potentiated mitochondrial biogenesis signaling [nuclear peroxisome proliferator–activated receptor γ coactivator 1α (PGC-1α)], and mitigated the rise in nuclear factor κB (NFκB) (p65) nuclear accumulation caused by exercise-induced muscle trauma.”

J. D. Crane, D. I. Ogborn, C. Cupido, S. Melov, A. Hubbard, J. M. Bourgeois, M. A. Tarnopolsky, Massage Therapy Attenuates Inflammatory Signaling After Exercise-Induced Muscle Damage. Sci. Transl. Med. 4, 119ra13 (2012).

Massage Reduces Pain

Massage has recently been proven to reduce pain and anxiety in surgery patients.

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Newmarket Festival 14-17th November 2013

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Our next big event in Newmarket is the fantastic 4 day Newmarket Festival.

It showcases the finest Art, Culture, Fashion, Food and of course Health Massage!

Suitable for all ages, the Newmarket Festival has something for everyone to enjoy.  See

http://www.newmarket.co.nz/newmarket-festival/          for details on all events.

We have a limited number of tickets to the festival – be sure to get yours as a Free Gift when you purchase any massage from us, until stocks last.

As well as access to festivities over the four days, ticket holders will enjoy a range of exclusive offers and discounts.

At The Rub we are offering a FREE 5 minutes massage every morning of the festival from 9-11am.

We are also offering 15% off any Whole Body massage.

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More Festival Offers Here

Italian Festival & Gentleman’s Bike Ride

Check out a few photos from our fantastic Newmarket Italian festival and the Gentleman’s Motorcycle Ride in aid of prostate cancer in our Gallery section now….

Newmarket Italian Festival

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The largest Italian Week in New Zealand is almost here, bringing a celebration of Italian culture, music, food, design and everything that il Bel Paese can offer in Aotearoa.

The Italian Week starts with the opening of the Italian Film Festival at the Rialto cinema on 25 September, then leads into an entire week of special Italian events throughout Newmarket.

On 29 September the Italian community of Auckland will celebrate with a big street festival in Osborne Street and Kent Street. From 11 am to 4 pm we will literally stop traffic and host al fresco restaurants and eating areas, an Italian market with over 35 stalls, and live music and entertainment with Italian MC Paolo Rotondo, Italian DJ Luca Montagni and a few surprises. This is a free and very exciting event where you can be Italian for the day and mingle with Italians who some from far and wide.

Check here for more info:

http://www.newmarket.co.nz/italian-festival/

Its Curtains!

We’ve upgraded our curtains to double strength for more privacy.  Come down and check them out!

Happy Father’s Day – Sunday 1st September

Why not give your dad something different this year?  A chillaxing Newmarket Massage with us – just pop in and pickup a voucher for any of our services (includes his personal VIP card and presentation envelope)…